With that disclaimer out of the way, what is a certificate of authenticity, and how should you use one for your art business? What is a certificate of authenticity?
But they can make a difference (with time and consistency) in the way that your collectors perceive your work, which can lead to an improvement in sales. Tools like a certificate of authenticity, fancy website widgets, or an Instagram flash sale are just that: helpful tools. To “make it” as an artist you’ll need an imprecise combination of good work, good marketing, and a whole lot of time and patience.
There’s no magic bullet for creating raving fans and booming business.
